Motor Trend Certifies Massachusetts Dealer
As of April 17, First Acura has become the exclusive Motor Trend-certified dealer in Seekonk, Mass.
NORCROSS, Ga. — Motor Trend Certified Vehicles has announced that First Acura has become the exclusive Motor Trend-certified dealer in Seekonk, Mass.
Motor Trend certified dealers are selected and appointed based on their focus on quality and a positive customer experience, officials said. They must have a history of excellent customer reviews and outstanding service.
Motor Trend certification allows First Acura to offer Motor Trend certified pre-owned vehicles and certified service from their service department, on an exclusive basis in their designated territory.
“We are ecstatic to add First Acura to the Motor Trend Certified Vehicles program,” said Eric Prins, national business development manager for Motor Trend Certified Vehicles. “First Acura delivers service which is unparalleled in its Massachusetts community. Dealerships that really hone in on providing a better shopping, buying, and ownership experience for their customers are the heart of the Motor Trend certified program.
“With Motor Trend-certified vehicles on its lot, and a Motor Trend-certified service department, First Acura can now improve its customer relationships and put forth unrivaled pre-owned vehicle quality.”
Consumer demand for certified pre-owned vehicles has continued to rise sharply since 2009 and climbed more than 27% year-over-year for 2014. As a Motor Trend certified dealer, First Acura is now able to not only certify Acura vehicles on its pre-owned lot, but also benefit from strong consumer demand for certified vehicles by offering Motor Trend certification on all of its other makes and models.
First Acura began offering Motor Trend-certified vehicles on April 17.
Originally posted on F&I and Showroom
More Dealer Ops

Ladies and Gentlemen, This Is a Dealership: Why the Fundamentals Still Decide Who Wins
A teaching moment by a legendary football coach happens to apply perfectly in the auto retail space. Learn what it is and how to use it to your store’s advantage.
Read More →
Timing the Market Can Hurt Long-Term Program Performance
For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.
Read More →
Dealer Ads and the FTC
The agency has made it clear in recent enforcement actions and warnings, in auto retail and other industries, that advertised prices must include all nonoptional costs to the consumer.
Read More →
Used Autos Supply Dwindles
The March shopping surge, despite high prices, cut into inventory by the most since the thick of the pandemic, Cox Automotive analysts calculated.
Read More →
Managing Risk Effectively Through Changing Times
The variables influencing risk pricing have changed significantly over the past five years. Being proactive and responsive to emerging trends is not optional but essential.
Read More →
Survey Reveals What Won't Fix What's Breaking Car Sales
AutoPayPlus says extra-long auto loans are trapping consumers and threatening the dealer trade-in cycle, and that the industry is leveraging the wrong tools to combat high MSRPs.
Read More →
IA American Appoints Two Execs
Senior vice presidents of the company's agent and dealer channels chosen to support general agents and help auto dealers with sales and performance.
Read More →
Cox Automotive Acquires Inspection Firm
Full ownership of Alliance Inspection Management, or AiM, meant to unlock growth for Manheim inspection capabilities
Read More →
Assurant Expands Partnership With Holman
Extended collaboration delivers training, products and performance development to 30 newly acquired Holman dealerships
Read More →
Franchises, Throughput Down in First Half
A handful of states see franchise growth through June, while EV sales per store boost overall business in U.S.
Read More →