GM Adds Dealer.com as Preferred Website Provider
General Motors’ Website Choice Program now includes Dealer.com, which offers dealer websites as well a range of digital marketing solutions.
General Motors dealers can now select Dealer.com as their website and digital marketing solutions provider through the factory’s Website Choice program.
Photo courtesy General Motors Co.
BURLINGTON, Vt. — Dealer.com (div. Cox Automotive) announced its selection as a website and digital advertising provider for U.S. General Motors dealers.
Through the Website Choice program, General Motors dealers can leverage Dealer.com’s premier digital marketing solutions, including the latest innovations that are dedicated to forging the shortest and most personalized path to customer engagement and dealership growth, said Wayne Pastore, general manager of Dealer.com.
“Dealer.com is thrilled to offer General Motors an industry leading end-to-end digital marketing solution built on our 21-years of technology investment and unmatched insights into automotive shopper behavior,” Pastore said. “We are proud to be selected as a GM vendor partner and look forward to providing its dealers with data-driven technology and expertise that meaningfully connect dealers with today’s digital consumers.”
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